Read about our write up in the Leominster Champion

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Setting the stage for a successful home sale
Homestage Impressions can help deliver designs that sell
BY ERIK RADVON ERADVON@LEOMINSTERCHAMP.COM

In a time when the real estate market is flooded, what can be done to make one property stand out from all the rest? The answer may be staging--having a professional come in and tweak a property's appearance to make it more appealing to potential buyers and get it off the market as quick as possible. Staging has been common practice on the West Coast for years, and Leominster resident Elizabeth Flanagan is on the forefront of bringing the technique to this side of the country.

Worcester Telegram & Gazette

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Setting the stage
Home sellers pay experts to polish their presentation
By Donna Boynton TELEGRAM & GAZETTE STAFF

Jean Couture and her brother were trying to sell their father’s eight-room, 2,200-square-foot home in Stow, but after three months on the market, the house drew no offers, despite its location in a well-established neighborhood.

“We hit the market just at the wrong time,” said Ms. Couture, who listed the home in June. “The spring rush was done, and the market had just started to tumble in on us.”